8/19/2023 0 Comments Hype clothing ebayThe new brand couples her appreciation for “gender-neutral fashion” with the expertise in fit and size inclusivity she gained during a career spent in the industry. Sustainability was top of mind when Kazuki Kozuru-Salifoska decided to a create her namesake label, Kazuki Workshop, for which she serves as founder and creative director. “There’s a lot of great Japanese streetwear, a lot of Korean streetwear that’s amazing the UK, France-it’s just getting bigger and bigger, so I’d love to have an international component to the show.” Kazuki Workshop “It’s certainly not just America that streetwear is at, streetwear is everywhere,” Eric said. I don’t know anybody who got into fashion that didn’t say thrift was a precursor… We all started at the thrift store.”Įric wants season three of “The Hype”, if it comes to fruition, to hammer home streetwear’s global relevance. “I do believe that the more we’re getting creative, the more sustainability enters the equation because that’s how people learn. I’m like, I can make a pair of jeans out of this, or a new hoodie just mixing five thrifted hoodies together,” Knoxx, born Brittney Brooks, said. If Eric is right, streetwear could benefit from the larger push toward sustainability in fashion. “With the way they’re bringing back vintage streetwear and reappropriating it and fixing it and doing it their way, I think we’re headed into the heyday of streetwear.” “If you follow a lot of fashion, you see how interesting the street is now in terms of styling, what people are wearing, what people care about,” Eric said. Knoxx, who runs the DVMN Pigeon brand, tells Sourcing Journal that coming in second place might have been the best possible outcome because she’s gained a following of fans who believe the creator of “elevated high street wear” was robbed of taking home the top prize.įor Eric, streetwear might be just entering its prime, in part because the styles that made the genre back in the 1980s and early ‘90s were heavily influenced by MTV. “The Hype” created significant exposure for Elmira, New York-born, L.A.-based fashion designer Knoxx, who finished runner-up in season 2. The decision by eBay to invest in keeping its high-traffic platform free from counterfeits signals streetwear’s high-value role in fashion.īrittney “Knoxx” Brooks on Season 2 of HBO’s “The Hype”. These include high-heat labels such as Adidas, Alexander Wang, Balenciaga, Burberry, Cactus Plant Flea Market, Chrome Hearts, Comme des Garçons, Dior, Eric Emanuel, Fendi, Givenchy, Gucci, Jordan, Louis Vuitton, Nike, OVO, Palm Angels, Prada, Rhude, Versace, and Visvim. Nearly two dozen additional streetwear brands will be on-boarded under eBay’s Authenticity Guarantee, which covers both new and pre-owned apparel, by September ahead of the high-volume holiday shopping season. Hoodies made by Palace, Stone Island and Fear of God Essentials were among last year’s most-queried streetwear items, it added, while 2022 saw consumers fire off 30 Supreme searches a minute. Interest in the $187 billion streetwear market, according to Market Reports World’s study published this spring, shows little sign of slowing.Įbay says people searched its platform for “streetwear” in April this year 100 percent more than they did 12 months earlier.
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